{"id":139582,"date":"2025-11-19T07:32:26","date_gmt":"2025-11-19T07:32:26","guid":{"rendered":"https:\/\/turisme.dival.es\/?p=139582"},"modified":"2025-11-19T07:32:26","modified_gmt":"2025-11-19T07:32:26","slug":"la-diputacio-de-valencia-promociona-loferta-provincial-per-al-turisme-de-negocis-en-la-ibtm-de-barcelona","status":"publish","type":"post","link":"https:\/\/turisme.dival.es\/ca\/la-diputacio-de-valencia-promociona-loferta-provincial-per-al-turisme-de-negocis-en-la-ibtm-de-barcelona\/","title":{"rendered":"La Diputaci\u00f3 de Val\u00e8ncia promociona l’oferta provincial per al turisme de negocis en la IBTM de Barcelona"},"content":{"rendered":"
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\u2022 A trav\u00e9s de la marca Val\u00e8ncia Turisme, la corporaci\u00f3 visibilitza les possibilitats i els espais singulars que oferixen diferents municipis de la prov\u00edncia per a acollir esdeveniments relacionats amb el turisme MICE<\/div>\n<\/div>\n<\/div>\n<\/div>\n
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La Diputaci\u00f3 de Val\u00e8ncia, a trav\u00e9s de la seua marca Val\u00e8ncia Turisme, participa fins al 20 de novembre en la Global Meetings & Incentives Exhibition IBTM de Barcelona, la cita internacional de refer\u00e8ncia per a professionals del turisme de negocis, congressos, reunions i viatges d’incentius (MICE), en la qual la corporaci\u00f3 promociona les possibilitats que oferix la prov\u00edncia per a acollir la celebraci\u00f3 d’este tipus d’esdeveniments.<\/p>\n

La marca provincial forma part de l’espai expositiu de Turisme Comunitat Valenciana, refor\u00e7ant aix\u00ed l’estrat\u00e8gia conjunta de posicionament del territori valenci\u00e0 en els principals mercats professionals.<\/p>\n

\u201cEl turisme MICE suposa una oportunitat per a potenciar els destins d’interior de la nostra prov\u00edncia i desestacionalitzar, alhora, el turisme en els destins de costa, perqu\u00e8 la prov\u00edncia compta amb excel\u00b7lents espais i localitzacions singulars per empla\u00e7ament, hist\u00f2ria i arquitectura, entre altres atractius, per a albergar este tipus de cert\u00e0mens\u201d, ha explicat el diputat Turisme i Esports, Pedro Cuesta.<\/p>\n

La corporaci\u00f3 provincial, que \u00e9s membre de Spain Convention Bureau, treballa, a trav\u00e9s de l’\u00e0rea de Turisme que dirigix el diputat Pedro Cuesta, en la creaci\u00f3 d’una xarxa de destins MICE a la prov\u00edncia de Val\u00e8ncia que genere activitat econ\u00f2mica i social en esta, no sols pels esdeveniments que atraga, sin\u00f3 tamb\u00e9 per les sinergies que generen les col\u00b7laboracions entre administracions i empreses per al seu desenvolupament, aix\u00ed com els viatges d’incentius.<\/p>\n

La IBTM de Barcelona, a difer\u00e8ncia d’altres cert\u00e0mens generalistes, es desenvolupa mitjan\u00e7ant reunions professionals pr\u00e8viament concertades entre destins i empreses durant les tres jornades. En este sentit, l’equip t\u00e8cnic de la Diputaci\u00f3 de Val\u00e8ncia mantindr\u00e0 encontres amb ag\u00e8ncies especialitzades, organitzadors d’esdeveniments i operadors del sector MICE interessats a descobrir l’\u00e0mplia oferta de la prov\u00edncia de Val\u00e8ncia en este \u00e0mbit, aix\u00ed com l’oferta tur\u00edstica complement\u00e0ria que enriquix les seues propostes, relacionades amb experi\u00e8ncies gastron\u00f2miques, culturals i de turisme actiu., que combinen autenticitat, innovaci\u00f3 i sostenibilitat.<\/p>\n

\u201cAmb esta participaci\u00f3, la Diputaci\u00f3 reafirma el seu comprom\u00eds amb l’impuls d’un model tur\u00edstic competitiu i equilibrat, capa\u00e7 de generar oportunitats en tot el territori i projectar la imatge de la prov\u00edncia de Val\u00e8ncia com un dest\u00ed MICE modern, vers\u00e0til i de qualitat\u201d, ha destacat Pedro Cuesta.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

\u2022 A trav\u00e9s de la marca Val\u00e8ncia Turisme, la corporaci\u00f3 visibilitza les possibilitats i els espais singulars que oferixen diferents municipis de la prov\u00edncia per a acollir esdeveniments relacionats amb el turisme MICE La Diputaci\u00f3 de Val\u00e8ncia, a trav\u00e9s de la seua marca Val\u00e8ncia Turisme, participa fins al 20 de novembre en la Global Meetings […]<\/p>\n","protected":false},"author":4,"featured_media":139575,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[1952,120],"tags":[],"class_list":["post-139582","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticies","category-sense-categoria"],"acf":{"destacado":true},"yoast_head":"\nLa Diputaci\u00f3 de Val\u00e8ncia promociona l'oferta provincial per al turisme de negocis en la 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